Legal
Privacy Policy
Last updated: 2 October 2026
1. Data Controller
Ad Meliora Real Estate
Costa Blanca, Spain
Phone: +34 711 065 134
2. Personal data we collect
When you contact us through the form, WhatsApp or by phone, we may collect:
- Full name
- Email address
- Phone number
- Property preferences (type, area, budget)
- Technical data of your visit (IP address, device, pages visited and actions completed such as a contact or valuation enquiry), only if you accept all cookies
- Your IP address, if you load the interactive map
- The messages you write to the chat assistant, if you use it
3. Purpose of processing
- Managing and responding to your property enquiries
- Sending you relevant property information
- Maintaining the client relationship
- Improving our services through web analytics (with consent only)
4. Legal basis
- Consent (Art. 6.1.a GDPR): for marketing communications, analytics (Google Tag Manager and Google Analytics) and the interactive map. Nothing is sent to Google or OpenStreetMap before you choose, and you can withdraw consent at any time with the "Cookie settings" button in the footer. Details in the cookie policy.
- Legitimate interest (Art. 6.1.f GDPR): for managing pre-contractual enquiries
- Contract performance (Art. 6.1.b GDPR): once a sale or rental agreement begins
5. Data retention
We retain your data while there is an active relationship with you. If there is no activity, data is deleted after 3 years from the last contact, unless a longer period is required by law. Google Analytics keeps its data for at most 14 months.
6. Recipients and processors
We do not sell or share your data with third parties for commercial purposes. Data may also be disclosed to authorities where legally required. We use the following providers:
- BAI Business (Héctor Redondo Salgado, NIF ES45579222F, Calle de la Solana de Opañel 16, Madrid): runs this website and the platform behind it (hosting on servers it operates in Spain, CRM, forms, bookings and the chat assistant). It acts as processor on our behalf under a data processing agreement (Article 28 GDPR) and only on our instructions. Its own providers (hosting, email delivery and the artificial intelligence providers of the chat assistant) are listed in its privacy policy.
- Google LLC (Google Tag Manager and Google Analytics): only if you choose "Accept all". Google receives your IP address and technical data of the visit. Google Privacy Policy
- OpenStreetMap Foundation (map tiles): only if you choose "Accept all" or press "Load the map". It receives your IP address. OpenStreetMap Privacy Policy
7. International transfers
Google LLC processes data in the United States under the EU–US Data Privacy Framework (European Commission adequacy decision of 10 July 2023). Our own servers are in Spain.
8. Your rights
Under GDPR you have the right to:
- Access: know what data we hold about you
- Rectification: correct inaccurate data
- Erasure: request deletion of your data
- Portability: receive your data in a structured format
- Restriction: limit processing in certain circumstances
- Objection: object to processing based on legitimate interest
- Withdraw consent: at any time, as easily as you gave it ("Cookie settings" in the footer)
To exercise any of these rights, contact us by phone or in writing. You may also lodge a complaint with the Spanish Data Protection Authority (AEPD).
9. Security
We apply appropriate technical and organisational measures to protect your data against unauthorised access, accidental loss or destruction.